Monday, August 6, 2007

The Cheesecake Sweat Shop

Ever since The Cheesecake Factory plopped down at Short Pump Town Center, people have talked about it like it was free cable TV or a 24/7 happy hour. They praised its lush menu, the fine corporate grub itself, and brushed off the two-hour Disney-esque lines as no big whoop.

I was more impressed by Shaq’s thespian chops in “Kazam.”

The exotic menu included everything from cheeseburgers and pizzas to pastas and chicken sandwiches. In other words, the same fare as the zoo snack bar. And the patrons are crammed into seating tighter than a [insert conservative religious sect here] girl the morning after prom. Prisoners having relations at Richmond City Jail have more privacy.

While the ham and eggers out there might be starry-eyed within walls of The Cheesecake Factory, savvy Richmond diners won’t mistake the chain for what it really is: T.G.I. Fridays dressed in its Sunday best.

1 comment:

Anonymous said...

I won't hit ranting speed on this, but I definitely agree with your distaste for ye ole Cheesecake Factory. I won't say I hate it, because I eat there occasionally, but I am never going to wait as long as most are willing to. Once we showed up for brunch and by the time we were sat, 1.5 - 2 hours later, brunch was no longer available. Go when it's slow. The Carrot Cake Cheesecake is AWESOME, but not THAT awesome.